Best Practices & Use Cases

Discover how to manage common use cases and learn how to improve your campaigns.

21 articles in this collection
Written by Baptiste, Claire, Antoine and 5 others

Best Practices

What is the optimal length for every web push notification?

Depending on your users' browser and OS, the way web push notifications are displayed may change.

Written by Antoine
Updated over a week ago

What is the optimal length for every iOS/Android push notification?

We know that writing a short and punchy message is difficult, this article aims at helping you finding the ideal number of characters.

Written by Claire
Updated over a week ago

How to improve my open rate?

I want to optimize my app traffic using push notifications.

Written by Antoine
Updated over a week ago

How to use emojis wisely in your messages?

Here is a list of all the best practices you need to take into account when using emojis in your notifications or In-App messages.

Written by Antoine
Updated over a week ago

Why should I add some images to my campaign?

Adding an image to your push campaign has many great benefits. Here are the different advantages to do so.

Written by Antoine
Updated over a week ago

What is the best time to send push notifications?

Wisely choosing the best time to send push notifications can increase traffic and boost engagement.

Written by Antoine
Updated over a week ago

How to choose the best delivery option for my push campaign?

Now, Scheduled, Recurring or Trigger? Which delivery type to choose and why.

Written by Antoine
Updated over a week ago

How can I adjust the delivery speed of my push notification?

You can adjust the delivery speed of your notifications directly from your own dashboard.

Written by Justine
Updated over a week ago

Use Cases

How to ask users for an app review?

Getting ratings and reviews is essential in any app marketing strategy to encourage downloads and get useful feedback.

Written by Anne
Updated over a week ago

Creating your first welcome campaign

Set recurring welcome campaigns in a few minutes to guide new users in your apps and increase engagement.

Written by Claire
Updated over a week ago

How can I allow users to manage their push preferences from my website?

You can integrate a custom toggle switch into your website to manage web push notifications easily (opt-in and opt-out).

Written by Lucie
Updated over a week ago

How to Create your First Reengagement Campaign?

Here is a guide to help you set up a recurring reengagement campaign to attract dormant users and increase engagement.

Written by Claire
Updated over a week ago

Automating birthday / anniversary wishes with a push notification

Here is every step to create a campaign celebrating your users birthday or a precise date (miles expiration, premium renewal, subscription).

Written by Antoine
Updated over a week ago

How can I reduce the abandoned cart rate with Batch?

Discover how to manage all your abandoned cart use cases with Batch Trigger campaigns.

Written by Antoine
Updated over a week ago

How to create a "Call", "Send an SMS", "Send an email" button to an In-App message?

See how you can direct users to their default phone, email or sms app by simply clicking an In-App button.

Written by Valentin
Updated over a week ago

How to personalize the content of my push notification?

Need help creating a dynamic campaign? Here are all the steps you need to follow.

Written by Antoine
Updated over a week ago

How can I send a silent push notification?

You will find here all you need to know to send your first silent push notification to your user.

Written by Baptiste
Updated over a week ago

How to improve the push opt-in rate?

All the best practices you must know to maximise you push notifications opt-in rate on iOS and Android (from Android 13)

Written by Antoine
Updated over a week ago

How to create a re-optin campaign to improve my opt-in rate?

Do you need to improve your opt-in rate? Here are all the steps you need to take to create a re-opt-in In-App campaign on iOS and Android.

Written by Antoine
Updated over a week ago

How can I implement thematic push opt-ins?

You can define different push thematics in your app/website and target your users based on their subscription preferences.

Written by Selma
Updated over a week ago

How to create an app tracking pre-permission campaign?

Here are all the steps you need to take to create a pre-permission In-App message and add context to the App Tracking (ATT) prompt.

Written by Baptiste
Updated over a week ago